IPTV

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OTT Monetization

OTT Monetization Opportunities for Broadcasters?

OTT Monetization Opportunities for Broadcasters? Over-the-top video (OTT) video content or on-demand content has become a trend. It is not a technology-driven trend, but it meets the basic viewer requirement – to access the favorite video content, anywhere and anytime.The OTT market was just $8 billion in 2012, and it is expected to hit $51.1 billion by 2020. This means broadcasters, content owners, and TV service providers can cash on this trend. Although on-demand OTT monetization opportunities are big for these

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Cloud Broadcasting

Cloud Computing : 5 Ways Broadcasters Benefit from Cloud

Cloud Computing : 5 Ways Broadcasters Benefit from Cloud The market dynamics for broadcasting has changed. It has become a global business. This means broadcasting is no more a business confined to boundaries of a country. Also, over the years broadcasting has become very complex, and demanding high investments. Currently, broadcasters are driven by several challenges that not only affect their managing capabilities and ROI, but also disrupts their daily operations. Some of these challenges include:Fragmentation of viewership Rising demand for digital

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IP Broadcasting

IP Broadcasting : Why Does it Matters?

IP Broadcasting : Why Does it Matters?   IP Broadcasting is redefining broadcasting landscape, which was previously dominated by legacy hardware systems. This technology enables high operational flexibility and efficiency, which makes it popular across broadcasting industry. Is that all? No, but there is more to it than that. This post discusses how IP is making a mark in different areas of broadcasting.Why IP Broadcasting? Content Distribution: This is the most discussed benefit of IP broadcasting. Until a few years back,

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Broadcast and Media Technology Trends

5 Key Broadcast Technology Trends 2017

5 Key Broadcast Technology Trends 2017    2016 is now referred as “last year”, and at RGB, we are focusing on key broadcast and media technology trends that will drive our broadcast and media industry in the current year 2017. After discussions with our clients, and analyzing ongoing trends, we are focusing on the 5 broadcast technology trends that will play important role in 2017.Live Streaming is the new Revenue Booster: 2016 was the year of Live Streaming. Facebook Live became a

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OTT Trends India

4 Key Trends Contributing to the Growth of OTT Services in India

4 Key Trends Contributing to the Growth of OTT Services in India India is perceived as an attractive business landscape by global digital content brand players. This fact can be corroborated by the recent entry of Netflix and Amazon Prime Video in India. The factors like exponential growth of Smartphone users, and introduction of high speed internet services have encouraged OTT service providers to establish their presence in India. For novices, OTT refers to delivery of TV and film

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IPTV

5 Key Trends That Will Redefine the Future of Television in India

5 Key Trends That Will Redefine the Future of Television in India Today, television viewing is a different experience than the Golden Age of Television, or retro-era. Similarly, tomorrows television experience will be different from todays. Earlier television viewership was dictated by networks. However, todays viewers decide how and when they should watch their favourite TV shows through options including IPTV. Fulfilling consumer demands is one of the big challenges Media and Entertainment(M&E) companies face today. They have to work hard

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